Matt Ronge

Matt Ronge

Minneapolis, MN
Jan
08
The 3 best business models for a consumer company

The 3 best business models for a consumer company

After bootstrapping a startup in the consumer space (B2C) for 6 years, I’ve learned what makes an effective business
2 min read
Nov
09
How NOT to screw up switching your app to subscriptions

How NOT to screw up switching your app to subscriptions

This week, the makers behind a popular iPad app announced a switch from a paid upfront to a freemium subscription
2 min read
Aug
17
Why I support the Open App Markets Act

Why I support the Open App Markets Act

This is an op-ed I did for a local paper in support of the Open App Markets Act. Sen. Klobuchar,
2 min read
Sep
03
Why you should charge more for your app subscriptions

Why you should charge more for your app subscriptions

The conventional wisdom for app subscriptions is to price affordably, like $1.99/month, and hopefully attract lots of subscribers
2 min read
Sep
22
How churn can limit your subscription business

How churn can limit your subscription business

Or how you can estimate subscription revenue with a leaky bucket... Given Apple’s push behind App Store subscriptions and
3 min read
May
01
Managing your psychology as a founder

Managing your psychology as a founder

One of the most important lessons I’ve learned from building and launching Astropad [http://astropad.com/] is this: managing
3 min read
Mar
10
Mac apps are harder than iOS apps

Mac apps are harder than iOS apps

Mac apps are trickier to build, and we aren’t likely to see that change in the near future
5 min read